Official Entrepreneurial Expert - Stephanie Chandler
Stephanie is a small business expert and the author of FROM ENTREPRENEUR TO INFOPRENEUR: MAKE MONEY WITH BOOKS, E-BOOKS AND INFORMATION PRODUCTS. She is the founder of BusinessInfoGuide.com,
and ProPublishingServices.com,
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LEAP! 101 Ways to Grow Your Business
More than 50 business owners, experts and authors reveal top strategies to help you take your business to the next level. More
From Entrepreneur to Infopreneur: Make Money With Books, eBooks and Information
Learn how to generate passive income by creating and selling books, ebooks, teleseminars, workbooks and other information products. Includes interviews with successful infopreneurs--Dan Poynter, Joe Vitale, Joan Stewart, Tom Antion and many others. More
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145 Ways to Market Your Small or Solo Business
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Business Marketing: Three Simple Steps to Wean Off One-On-One Clients and Create Leveraged Income
by Kendall Summerhawk
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money and marketing
More Details about money and marketing here.
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social media marketing for small business
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Books by this Author
Brilliance Unbridled
Engaging, artful, spirited and comprehensive. Readers will quickly find their own unique brilliance in this new look at the world of business entrepreneurship.
How to Charge What You're Worth and Get It!
Why settle for less when you KNOW you're worth MORE? Kendall Summerhawk will show you how to quickly and easily charge 20-30-40 percent (and more!) than you do right now (plus reveal the simple secrets to raising your fees that NO ONE else is telling you) so you can confidently charge what you're worth and get it!
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Yes, you love your clients but honestly, too much one-on-one work can leave you feeling exhausted and strapped for time, plus it can limit how much you can make. You end up not only feeling burnt out but feeling broke, even though you're working plenty hard. When it comes to money and marketing, this is the time to create a solution that will keep you and your clients happy. The good news is that the solution is actually pretty simple: you must add "leveraged" (as well as "passive") revenue streams to your business so you have the freedom to choose how much or how little one-on-one work you offer. Leveraged streams of income are ones where you're making significantly more money for your time spent, or you're impacting greater numbers of people. Passive revenue streams are when you do the work once, then keep getting paid, paid, paid. Obviously, passive revenue sounds like a dream come true, and it can be. But it does take some time and an investment of money to put everything into place that you'll need to replace your one-on-one income. Among the tasks you'll need to do to make this happen before you even see a dime are: creating information products, writing a compelling website, driving traffic to your site and converting that traffic into product sales. Creating leveraging income is actually a lot faster and easier, which is why I always coach my Platinum clients to focus on that first. Truth is, it's often possible to completely transform your income and free up your time within a few days of learning my method. So, how do you free up your time and add leveraged income to your business? Here are three simple steps to get you started today. Step #1: Start Thinking "Platinum" You know all the services you're currently giving away for peanuts? It's time to shift them into a new high-end client offer. This will add significant income to your business AND allow you to take on fewer clients. While you're at it, streamline what your high-level package includes so you're actually working less than you were before . . . only for more money. Step #2: Add Virtual or In-Person "VIP" Days to Your Business Model Clients love exclusive access to you and will pay handsomely for a day of your devoted time and attention. You can choose to offer your VIP day virtually over the telephone, or in person. Either way, you'll take your client through your step-by-step system and map out what's needed to create a breakthrough. The breakthrough for YOU is significantly leveraging your time for a bigger payday. Step #3: Focus on Building J.V. Relationships to Grow Your List Sure, writing articles and blog posts is great for list building. But to really gain leverage in your life and business you need to grow your list by big leaps, not by small increments. I recommend reaching out to key people who also market to your same audience and inviting them to partner with you on a special event. You can easily put together an online launch, a teleseminar or telesummit, or host a panel of experts. Whichever you decided to do, make sure that each expert is required to promote the event to their list, and that participants must sign up for the event on your website which gets them into your database. With a significantly bigger list your next product or program launch is going to bring in greater numbers of people who want to purchase from you. Weaning Off One-on-One Isn't Scary When You Have A Plan Follow these simple steps and you can literally transform your business practically overnight, leaving behind much of the one-on-one work that drains you. You'll replace it with joyful, abundant and alternative ways to make more doing what you love. Kendall SummerHawk, the Million Dollar Marketing Coach, is an expert at helping women entrepreneurs at all levels design a business they love and charge what they're worth and get it. Kendall delivers simple ways entrepreneurs can design and price their services to quickly move away from 'dollars-for-hours work' and create more money, time and freedom in their businesses. For free articles, free resources and to sign up for a free subscription to Kendall's Money, Marketing and Soul weekly articles visit www.kendallsummerhawk.com.
Million Dollar Marketing Coach Kendall SummerHawk delivers simple ways entrepreneurs can add multiple streams of income to their business so they can quickly move away from “dollars for-hours work” and fulfill their Soul’s Divine Purpose via a successful and authentic business.
For free articles, resources, and your free audio course "7 Simple Steps
to Create Your Multiple Streams of Income "Money and Soul" Business" visit www.KendallSummerHawk.com.
Contact the Author
Kendall Summerhawk
How to Charge What You're Worth and Get It
kendallteam@kendallsummerhawk.com
More Details about money and marketing here.
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