Understanding Feelings of Resistance

Set Yourself Up for Success

Finding Your Focus as a Coach and Leveraging It

Practical Exposure Tips for Coaches

How to Get More Clients for Your Coaching Practice - Part 1

How to Get More Clients for Your Coaching Practice - Part 2

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There is a mentality of some new coaches that asserts you should make compromises simply because you are new to coaching. The impulse is to agree to any terms with prospective clients as long as they hire you:

- Take on less than ideal clients.
- Agree to sessions at inconvenient hours.
- Discount fees.
- Reduce the number of sessions.

The message sent is "I'm desperate". Who wants to work with a desperate coach? No one. People want to hire a coach they respect, who models the strengths, integrity and values they want to emulate. A tendency to compromise will not convey that sense of professionalism they're looking for in a coach.

If you fill your hours with non-ideal clients and non-ideal pursuits, you will have yourself with less time for ideal clients and opportunities. Eventually, you'll find yourself with a handful of clients and projects that take most of your time while making little income.

Scarcity Thinking is Contagious
You may be thinking right now, it's better to have any client at half fee or for fewer sessions than to have none at all. Possibly. Rarely will those non-ideal, half time, half fee clients become ideal clients paying your full fee in the future. These individuals are not likely to be your best referral source. The same energy that went with your compromise may engender in them the tendency under-invest in the co-creative process, lean on you in other ways, and value the coaching less.

Premium Time
Here's another approach: believe that your time is highly valuable. Whether it's coaching hours, marketing hours or other time in your business, dedicate your time to ideal pursuits. Then, you'll manifest the ideal business rather than a collection of settled for circumstances.

Instead of thinking of yourself as a newbie who has to pay your dues, think of yourself as an already successful professional whose time is highly valuable. See how your approach shifts with this new perspective.

Think about it. If you're a successful coach, your time is at a premium. New clients happily fit into the time slots you have left because they really want to work with you! They don't balk at your fees or terms because they already see that you're worth it.

Successful coaches are looking for the best clients who fit their ideal. Do you want to be successful now? Then, make your time a premium now. Respect your time and so will your prospective clients.

Attracting Ideal Clients
Here's a snapshot of an ideal client:

1. Fits your target market.
2. Is a good fit for your values and style of coaching. (Use sample sessions to pre-qualify clients.)
3. Pays your full fee in advance of each month's sessions by credit card.
4. Works with you over a long term.
5. Continually refers other ideal clients to you, primarily in your target market.
6. Enjoys and values your coaching highly and makes great progress.

What will it do for you if your coaching time is only spent with these types of clients? Your coaching business will be more enjoyable and effortless. What will it do for your business if your marketing is focused on pursuing only ideal clients? It will build your clientele, income, and credibility more quickly and efficiently.

Get your free copy of Seven Proven Strategies to Become a Top Coach Today! http://www.prosperouscoachblog.com

Rhonda Hess is Founder of Prosperous Coach®, an online community and business development system for professional coaches. Her mission is to help coaches discover the thrill of charging what they’re worth and making it big in coaching on their own terms.

After building an online library at Prosperous Coach full of practical tips on the business of coaching, Rhonda created her comprehensive program – The Coach’s Power Path,– to walk coaches step by step through exactly what to do, how and when, to get clients and build a financially successful coaching business.

Rhonda’s blog and ezine – Coaching Business Strategies –bring updated perspectives to the business of coaching. Her ebook, Working Websites for Coaches, is the best guide available to help coaches write web content that pre-qualifies ideal clients, manage the web design process, and launch a lead-generating ezine.

Her workbook, The Life Coach's Guide, shows how to launch a coaching business in 25 clear, simple steps. She is an expert at helping coaches target an accessible and profitable niche market.

Rhonda co-authored the Coach Training Accelerator, a best selling self-study program, and also designed the Certified Coach Program, the world class live program for Coach Training Alliance. As Senior Trainer, she personally trained over 500 coaches through CTA. Rhonda holds certifications with Coach Inc, International Coach Federation and Coach Training Alliance. For more information about Rhonda’s business resources for professional coaches visit the Products page.

Contact the Author
Rhonda Hess
Coaching Business
rhonda@prosperouscoach.com
More Details about mentor coach here.


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