 "Your Online PR and Free Content Source" Submit Your Articles, Press Releases, and Books/Ebooks, Get Free Content |
|
|
"Your Online PR and Free Content Source" Submit Your Articles, Press Releases, and Books/Ebooks, Get Free Content |
|
Featured Books
GENIUS NOW: The Mastermind Blueprint
|
Have You Hugged a Customer Today?by Kathy Gulrich Send Feedback to Kathy Gulrich customer serviceMore Details about customer service here.
Books by this Author
Boy, was I mistaken.... As it turns out, I seldom use my scanner for slides. And no matter how many different "Kathy" techniques I tried to get it to work, nothing. I even resorted to reading the online manual (what was I thinking?). Still didn't work. After several (okay, many!) bull-headed attempts to figure it out myself, I called the Epson tech help line. The good news, they actually answered the phone near midnight. The bad news? My scanner was out of warranty, so I'd have to pay $9.95 for their tech service. I was pretty desperate, so $9.95 seemed a bargain. And indeed, I got the help I needed. I was, once again, a happy pup. Didn't think about it again until the telemarketer called today . . . 1 - Good for me Before the call, I had virtually no attention on Epson, my scanner, or the slides that are now beautifully printed. And I must say, when I answered the phone and heard, "Is this Kathleen?" (my first clue that it's not a friend calling!), I was a little annoyed. For whatever reason, I didn't hang up. And I answered all the rep's questions about my experience with the Epson tech guys. I was reminded that I didn't call just once, but twice - when I had some follow-up questions a few days later. The call reminded me how great it was to be able to access their tech support 24 hours a day. (Is it just me, or do you, too, find that everything breaks down in the middle of the night?) And the quick survey made me think back to the beautifully printed artwork that I scanned from my friend's slides. Gotta say, I felt really good when I hung up the phone! 2 - Good for them What's in it for Epson? Well, if even half of their calls today end in another smiling customer like me, they're doing great! They're also getting valuable feedback that can help them improve their tech support and their products. Who knows if the two tech guys I spoke with last week were one "5" on the survey away from getting fired, or getting a promotion? I'd like to think that my positive feedback helped them personally, in some small way. It's a win-win situation. And I like that. 3 - Make a habit of hugging your customers Yes, I could have emailed Epson and told them how helpful their tech guys were. But I didn't. Which got me thinking.... How often do we actually take the time to "hug" our customers and supporters? We might:
Thanking our customers isn't just good for the soul. It's good business. I'll be hugging lots more often - and more deliberately - in the future. I hope you'll join me.
Kathy knows firsthand the frustrations - and joys - that purchasing or selling Manhattan apartments can bring, and shares a wealth of practical experience and knowledge with her buyers and sellers. Clients are first drawn to Kathy's energy and enthusiasm, and then impressed by her hard work on their behalf. Kathy is as comfortable with "the numbers" of making a real estate deal as she is helping clients with the "softer" side of home ownership. No surprise, actually. She holds a bachelor's of art in Music from Rutgers University, and a M.Ed. in Mathematics from West Chester College in Pennsylvania. Kathy is also a best-selling author (Build Your Business with Testimonials was released in 2006); and she is a fine artist, with paintings in private and museum collections worldwide. A New York licensed Associate Real Estate Broker and an Accredited Home-Staging Specialist (AHS), Kathy brings an interesting combination of logic and creativity to everything she does.
Keywords: customer service, customer relations, customer loyalty, customer loyalty program, marketing This article has been viewed 1329 time(s).
Does this article infringe on your copyright?
IdeaMarketers.com
|
|
SheLovesGod
| Books
| Create A WOW
| I Am Joyful
| SyndicatedWriters |
ReadyToPublish |
EzineBuilder |
Good News |
LocateACoach
|
|
Media Room -
For Writers -
Writer Signup -
Get Content -
Info Desk -
About
IdeaMarketers is a Project of Pehrson Web Group |
Please Note: IdeaMarketers is a free-forum where
anyone may sign up for a free writer account or publisher account and post. It is always up to the
discretion of the visitor to decide about anything mentioned on the service. We do not personally
endorse any company, person, product or service listed on our site unless we explicitly say we are endorsing them.
Blessing Your Clients Many entrepreneurs find their excitement for their business ventures fizzling when it comes to actually marketing themselves or their products. They don't want to sound like some fake-slick-salesman poised to vacuum out the contents of someone's wallet.
You must remind yourself regularly that what you are offering others will bless their lives. When your focus is on the contribution your product will make to another's life, you remain more positive and move easily past a "no" to the next potential person you can bless.
Insider Secrets to Follow Up Marketing Fortunes 
Contact the Author
