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Trucking Careers- "It's a Lifestyle Not a Job" With the economy in the state it is in right now, there are more and more people looking into trucking as a career alternative. The realization that there will always be drivers needed to deliver the enormous amounts of freight delivered daily all over the country, has created a huge desire for many to investigate trucking as a possible career choice. The main problem with this is that most people do not understand that the lifestyle and requirements for a career in trucking are extremely demanding and sacrificial. I have gone over this in great depth and detail in my book, "The Truth about Trucking" in order to save those who are just looking for a career transition from the shock and disappointment that can occur if their personality and lifestlye expectations are not suitable for over the road truck driving ( OTR). There is nothing worse than spending anywhere form $2500.00 to $10,000.00 on a truck driver training program, only to find out that the career you thought was going to give security and stability in an unstable world, has caused a life of stress and disillusionment. I can however recommend many alternatives for a career in trucking if trucking remains ones choice. Many of these include local and regional driving jobs which will remove the stress of OTR driving. One thing you must realize is that you will be required to have anywhere from 6 months to 2 years driving experience in order to be considered for a local truck driving job. This is because of the strict insurance requirements enforced since 911. What this means is that you are most likely going to have to go over the road for your first year or so in order to obtain this necessary and required experience. The OTR trucking companies are one of the few that can hire and insure newly trained CDL graduates. Once you have this experience you can then apply locally or regionally for a position. Trucking is an extremely secure job in the sense that there will always be the need for drivers, however, one must carefully look into the lifestyle and personalty qualifications prior to committing to the initial cost of a CDL trianing program. More than any other career that I know of, I can confidently say, "It's a Lifestlye... not a Job" Article describing the lifestlyle and personaltiy qualifications for an OTR truck driver Get More Info Here.

Are You Wearing a Fanny Pack?
by Nika Stewart
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How to get more business

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My best friend Karen and I were at the gym last week walking on adjoining treadmills and chatting. Karen was telling me about a man she saw at the gym the day before. "He was so handsome," she said. She went on to describe his flowing hair, piercing eyes, and great body. "But then I saw..." She paused as she scrunched up her face. "...he was wearing a fanny pack."

I laughed out loud. Karen, who likes to call herself the "Fashion Police," immediately altered her high opinion of this otherwise perfect man.

So this got me thinking. What are we doing with our businesses that, although it may seem small and unimportant, can change the opinions of our prospects, sometimes without our even knowing? Every part of your business must live up to your professional image. Even a small detail overlooked can damage your reputation. Are you ignoring any aspects of your business? Are you wearing a fanny pack? Below, I've listed business elements that are often overlooked or given little attention. Make sure you take care with all of these areas.

* Website

Does your website look like an amateur designed it? If you are not an expert on web design and hosting, find someone who is. A professional website is a must to compete in today's marketplace.

* Answering Machine

If you can't answer the phone in person, does your recording sound professional and cheerful? Do you get back to people quickly??

* Receptionist / Greeter?

There nothing more irritating than being treated badly by a salesperson or receptionist. Do the people who come into contact with your prospects live up to your desired image??

* Contracts

Just because you've gotten a sale, your professionalism should not end. Your contracts need to reflect your company image, or you can lose future sales or cause buyer's remorse.?

* Portfolio?

I was recently in a small furniture / accessory store when another customer asked the store owner to see her portfolio. The owner pulled out a wad of 4X6 photos from a desk drawer and spread them on her cluttered desk. This is how she tries to get design projects? Although her store had beautiful items, her "portfolio" (which showed a lack of pride in her work) was a fanny pack that I'm sure turned many prospects away.

* Your Appearance

What is your desired business image? Professional? Wild? Creative? Does your physical appearance match it? If not, prospects will have a hard time getting past that, and you will appear less credible.

Remember: If you are overlooking any area of your business, you can be sure that prospects will notice. Everything you put out there needs to be as fabulous as you! I wish you continued success.

Lifestyle entrepreneur Nika Stewart combines spiritual ideas with proven marketing strategies to empower creative entrepreneurs to achieve their business goals and dreams. Her weekly ezine, To Your Success, includes inspirational articles showing you how to use your business to create your ideal lifestyle. Grab your free subscription at: www.NikaStewart.com

Contact the Author
Nika Stewart

articles@nikastewart.com
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Keywords: business, business image, professionalism, websites, Nika Stewart

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