Official Marketing Online Expert - Michele PW Considered one of the hottest direct response copywriters and marketing consultants in the industries today, Michele PW (Michele Pariza Wacek) Your $Ka-Ching!$ Marketing Strategist, has a reputation for crafting copy and creating online and offline marketing campaigns that get results. Michele combines her creativity with her writing ability to solve marketing problems for her clients. She's also developed a specialty for online marketing campaigns: from using Web 2.0 traffic strategies to bring a flood of hungry visitors to Web sites, to turning those visitors into actual paying customers. Visit her at www.michelepw.com Featured Books Why Isn't My Web Site Making Me Any Money? 10 Easy Steps To Make Your Web Site G Got a Web site and no sales? In 30 minutes or less you can quickly and easily pinpoint EXACTLY what's wrong with your site and what you need to do to transform it into a money-making machine! More The Joyful Business Guide This business attraction planning system gives you the tools you need to harness attraction energy and smart marketing practices together for more success with ease, creativity and joy! More 42 Rules for Effective Connections For anyone who wants to improve communication, get better results in any networking environment and alleviate the stress and anxiety that comes from building a business. More Audios The Power of a Consistent Marketing System MP3 File Relationship Marketing Strategies MP3 File Smooth Out Your Cash Flow - Avoid These Common Marketing Mistakes MP3 File Save Time and Money by Getting Clear on Your Niche MP3 File Convert Traffic into Customers MP3 File Are You Making These Mistakes When Promoting Your Expertise Online? MP3 File 5 Triggers to Turn Prospects to Clients Tweaks for Your Sales Letters Hypnotic Marketing Language

Request Reprint Print About Author Email to a Friend Report Problem Related Books Improve Your Campaigns with Good Site Prep by Diana Barnum Send Feedback to Diana Barnum affiliate marketing More Details about affiliate marketing here. Translate to Spanish Translate to French Translate to German Translate to Italian Translate to Portuguese Learn how your ad can appear here! Get Your Vision Board Iphone/Ipod App and start moving toward your dreams today! Syndicate Diana Barnum's Articles Straight onto Your Web Site! - easy one-time setup, takes only minutes - fresh, informative content on your site - updates automatically - build content-rich sites with our authors! - best of all, it's FREE!! Click here to get started! Feature Articles: Article Marketing And Duplicate Content Misco... The MOST Powerful Marketing and Advertising o... How to Weed Out Your Social Media Following... Email Marketing Tips for Maximizing Sales and... How to Attract Clients and Opportunities Usin... Is Leadership a Gift or An Acquired Skill?... The Quirky Way to Market Your Business... Get More Clients, More Sales, with Testimonia... Click here for more >> If you are going to start a new marketing campaign or would like to improve an old one, start by checking out your website. By preparing your site with a few basic techniques before you spend more time, money and effort on the campaign that promotes it, your chances of success can improve. Basic site prep should include: Loading Time – Test to make sure that your web page will load or come into view online within 12 seconds. Internet viewers tend to get bored or anxious, and like to move on quickly, avoiding technology issues like slow downloads. Meta Tags – These are still important for some search engines. So make sure to include these on your website pages. Search for tips on maximizing these, if you like, but at least mention your basic keywords in your tags. Animations – On important sales pages, leave off animated graphics that can pull reader attention away from your sales copy and call to action. Images – Set up all images for maximized fast loading. No need to skimp and leave these off, as images do help sell products. Even if you are selling an ebook or other electronic-delivered product, a nice graphic image can definitely increase your return on investment (ROI). Just test and make sure to use the smallest image possible or adjust the dimensions and tags for quick loading. Spelling and Grammar – Make your site sing with professionalism. Have someone in the native language of your target audience look over your site; conducting a spell and grammar check, and reading the sales copy for a smooth flow that makes sense. Menus / Ordering – Test and make sure you can order from your site. Make sure the navigation makes sense and is easy to use for all levels of Internet users. Skip these steps by taking advantage of super online companies that offer convenience and loads of help with site set-up like: Content Desk Systems For help learning more about the latest multimedia and website techniques and strategies today, head to Jack Humphrey’s Content Desk and Content Propulsion Lab. These sites are for “Do It Yourself” companies who would love the benefits of easy step-by-step content site building, monetizing and promoting systems for the best ROI, and high-end Public Relations firms with low-end budgets, online at http://www.ContentLabInfo.com and http://www.ContentDeskInfo.com . Easy Net Marketing Profit System For a plug-in system with all the above and more, head to Keith Baxter’s Easy Net Marketing Profit System at http://bplansite.com . Get a business plan of action complete with website, products, splash pages, follow up ezine for each product, Adsense, Clickbank and other opportunities all rolled into one with only about a one- to two-hour learning curve to get all set up. In closing, make sure to prep your site before you begin a new or revised campaign. Use some helpful tools, tips, training and technology, and increase your chances of success in just a couple of clicks! Diana Barnum is a freelance writer and the president of Moving Ahead Communications, offering affordable business support services since 1984. Contact her at: (614) 529-9459 EST and sign up for her complimentary ezine, tips and more by visiting: http://movingaheadcommunications.com and their Online Service Center at: http://www.ohiohelpgroup.com Contact the Author Diana Barnum Business Support Services More Details about affiliate marketing here. Videos You Might Enjoy on This Subject Create a Business that Fits Your Personality and Needs Michele PW at Womens Business Empowerment Summit discusses her copywriting business and how to create a business that fits your personality and needs. ... More info here. Twitter, Facebook and Podcasting Michele PW talks about using Twitter, Facebook and Podcasting to market yourself online. From the WomensBusiness EmpowermentSummit.com ... More info here. How to Tell Why Your Web Site Isn't Selling? Michele PW gives tips for identifying the problem with your web site - why isn't it selling? From the Women's Business Empowerment Summit (part 4) ... More info here. 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