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Relatively small groups of online business owners are creating powerful, professional content and syndicating it widely with formerly geek tools such as RSS, and are getting more leads, clicks, sales and optimal ROI (return on investment).

“We are giving small business owners the tools and the power of an expensive, professional, in-house PR firm without the cost formerly associated with such power,” said Jack Humphrey, Managing Partner of Content Desk.

“Using new media tactics like professional article and press release creation and syndication, along with podcasting and other non-traditional internet marketing tools, marketers are tearing up any of their competition who refuse to get into the game.”

And Humphrey added, “We are doing some cutting edge stuff these days that most people just don’t get, like utilizing new technology to use audio and video content on sites without losing valuable search engine rankings because the robots can’t ‘read’ audio and video.”

Forecasts of several top online marketing experts interviewed in “The Coming Year in Online Marketing,” by Zachary Rodgers, December 19, 2005, Incisive Interactive Marketing LLC., 2006, show that:

-RSS will come into play more so that people can quickly and easily subscribe to their favorite online media feeds.

- Podcast marketing will begin to reap the rewards of its new high-bandwidth total-emersion customer experience medium.

- People are turning more from television to interactivity as more original videos appear online.

-Search engine PPC (pay per click) advertising will increase as more and more small businesses take the leap, meaning more content – and vastly better content – is needed online.

In short, smart Internet marketers who grasp the tools and strategies of the future will be much better equipped for broader marketing and sales strategies to increase their bottom lines. And with tools and learning strategy for article syndication, podcasting, video, audio streaming and more – all in one place, successful Internet marketing will be a snap, or click, for those who take the time to learn and keep up with the fast-paced new media marketing boom.

Growth with 700+ New Subscribers

An awesome example of a leap in ROI is from Content Propulsion Lab partner, Willie Crawford. He shared one of his success strategies using one of the Content Propulsion Lab tools and syndication methods.

“One of my articles made SitePro News (a newsletter and resource site for Webmasters). I don't know their circulation, but they're one of my favorite ezines to have pick up one of my articles. They say on the banner across the top of their page, ‘Advertise in SiteProNews and Reach Over 500,000 Potential Customers.’ The last time that this happened, I picked up 700 subscribers so fast that it made my head spin! Then the subscribers and sales kept pouring in,” explained Willie Crawford.

Hence, for the “Do It Yourself” companies who would love the benefits of a high-end Public Relations firm but lack the budgets, a power-packed content creation and syndication center is a must. Instead of paying time and again for individual tools, upgrades, new tools, PPC and other online advertising, Content Propulsion Lab appears to offer a much more economical, efficient and affordable approach to very effective Internet marketing.

Learn more by visiting Content Propulsion Lab at http://presssuccess.com/cpl or emailing support@contentdesk.com