Website Promotion



"Your Online PR and Free Content Source"
Submit Your Articles, Press Releases, and Books/Ebooks, Get Free Content

Official Small Business Strategy Coach Expert - Janis Pettit
Serial entrepreneur and small business growth and marketing expert Janis Pettit has coached hundreds of small and solo business owners to create a business strategy and marketing action system that moved them self-employed to successful entrepreneur. Janis’s businesses have been featured in the NY Times and Business Journal, and she hosted her own NY cable TV business talk show. Her gifts to you: 12 Secrets to Building a Profitable Small Business, plus 4 action-packed audios (value $217): http://SmallBusiness-BigResults.com.

Featured Books

The Life Coach's Guide The Life Coach's Guide
fill!) your coaching business. Learn how to choose a niche market that's ideal for you and create client winning language, while you gain tools to get out of your own way and use powerful thinking to become a TOP COACH. Grab your free advanced step today! More

LEAP! 101 Ways to Grow Your Business LEAP! 101 Ways to Grow Your Business
More than 50 business owners, experts and authors reveal top strategies to help you take your business to the next level. More

From Entrepreneur to Infopreneur: Make Money With Books, eBooks and Information From Entrepreneur to Infopreneur: Make Money With Books, eBooks and Information
Learn how to generate passive income by creating and selling books, ebooks, teleseminars, workbooks and other information products. Includes interviews with successful infopreneurs--Dan Poynter, Joe Vitale, Joan Stewart, Tom Antion and many others. More

Working Websites for Coaches Working Websites for Coaches
- How to persuade visitors to buy your products and services. - How to choose and manage your web designer. - How to launch your website and ezine together. ... all in one best selling, step by step guide. Make your coaching website work for you now! More

7 Secrets To eBook Authoring 7 Secrets To eBook Authoring
rategies almost always over looked that determine either a success or failure in eBook authoring. ($27 USD Value)Get this for FREE as it is part of the Basic Authoring For Business Profit e-Class (Value $700) from http://www.AwakenTheAuthorWithin.com. More

145 Ways to Market Your Small or Solo Business 145 Ways to Market Your Small or Solo Business
E-book packed with 145 marketing ideas! Plus our exclusive guide to choosing the best marketing ideas for you, and a detailed 10-Step Marketing Plan workbook and lots of resources. More

GENIUS NOW: The Mastermind Blueprint
GENIUS NOW is an exact method for any group or business to achieve "uber Success" by creating genius-level events! More

building your business Will Your Business Survive Without You?
by Kathy Gulrich
Send Feedback to Kathy Gulrich

building your business

More Details about building your business here.



Learn how your ad can appear here!


Get Your Vision Board Iphone/Ipod App and start moving toward your dreams today!

Syndicate Kathy Gulrich's Articles Straight onto Your Web Site!
- easy one-time setup, takes only minutes
- fresh, informative content on your site
- updates automatically
- build content-rich sites with our authors!
- best of all, it's FREE!!
Click here to get started!

Books by this Author

187 Tips for Artists
187 Tips for Artists
How to create a successful art career - and have fun in the process. Helpful tips from New York art career coach. Great gift!

 

Build Your Business With Testimonials
Build Your Business With Testimonials
How to get - and use - testimonials that will resonate with your prospects and customers, and give them a reason to do more business with you.

 

Feature Articles
Compassionate Business in Action...
Fast Track Your Journey to Home Business Succ...
Simplify Your Holidays,Stuffing is for TURKEY...
Money Can Be Made on the Web...
How To Use The Socratic Method To Create And ...
How Does A Business Goddess Make Decisions?...
Rebrand Your Company to Boost Your Bottom Lin...
Cinnamon Rolls, Breast Cancer and Your Busine...

Click here for more >>
Tweet This
Copyright 2005 Kathy Gulrich

I had a health scare in December.

As it turns out, everything's perfectly okay. But the possibility of things not being okay really knocked me for a loop.

For the first time ... ever ... I thought about what would happen to my business if I suddenly weren't around to take care of it.

What an eye-opener!

Fact is, I'm the only person who really knows how things work in my business.

Several people - from my attorney to my coach to my book printer - know 'bits' of it. But there's really no one who knows enough about my business to step in, figure things out, and keep things moving without me.

And that was pretty scary to me. (Fortunately, it was scary enough to actually do something about it.)

Thought it would be helpful to share with you what's working for me....

1 - Put your business systems in writing

The good news: I know exactly how things work in my business.

The not-so-good news: I'm the only person who knows exactly how things work in my business.

Why is this a problem?

For starters, I'm heading out on vacation tomorrow. And I don't want to bring work with me! If I'm the only person who knows how to keep things moving, how is this possible?

It's clear I need some systems. So what needs to be in writing?

Ideally, practically everything. But you might want to start with something fairly easy. Say, how you 'process' new customers, or clients.

When someone decides to work with me as an Art Coach, here's what happens:

• We make our first coaching appointment

• I get credit or debit card authorization for payment of coaching fees

• I send out a Welcome Pack, which includes: pocket folder/label, cover letter, business card, Policies and Procedures, Client Data Form, Client Checklist, Coaching Prep Form, and additional information about coaching

• I use my 'KG Checklist' to check off the exact forms I send out; note date mailed/delivered

• I prepare a client folder for my office: insert checklist, cover letter and all info/notes to date, write phone number on tab, write date of first coaching appointment (and all subsequent appointments) on the folder cover

• I follow up and note when the signed Policies and Procedures form is returned, and add it to the client folder

• I staple the completed Client Data Form to the inside cover of the client folder

• As we work together, I add all relevant materials (correspondence, samples, etc.) to the folder

What's your 'system' or 'process' for prospects and new customers? Do you:

• Capture all their contact information (name, address, phone, email, snail mail)?

• Send them a thank you note?

• Give/send them an information packet (folder with your Bio, Resume, and other information about your company)?

• Add them to your database? How? When?

• Follow up with them regularly? How often? In what way(s)?

• Invite them to your events?

• Send event announcements?

• Send holiday cards?

• Ask them for referrals?

Chances are, if you have a 'system' for doing things, you'll be more consistent. And that's likely to make your business stronger.

2 - Let people know where you keep things

Okay, I actually do need to be around for some things - for example, my 1:1 telephone coaching sessions.

But other processes don't need me at all. Take, for example, my book, "Build Your Business With Testimonials: Ten Steps to More Clients, More Customers, More Sales."

• It's already written, already published

• Website's up

• Advertising (googleAdwords) is in place

• Orders are moving smoothly through online booksellers, my website/shopping cart, retail outlets

• Revenue is automatically deposited in my business account

So what's the problem? Once again, I'm the only person right now who knows how this works.

Unless I write down my 'book-selling' system - and let someone know where to find it - if I'm not around, my book sales come to a screeching halt.

I've put way too much work into this book to allow that to happen. So I'm writing - and will soon be sharing - exactly how my 'book-selling' system works, and how to keep it working without me.

So that's the point of this section: Writing your systems is just the first step. You also have to let a trusted colleague (or assistant, or family member, or friend) know where they are - and how to use them.

3 - Automate and delegate

One of the coolest benefits of writing out your systems and procedures is that you'll see places that you can automate ... or delegate.

Yep. That means less work for you!

Looking back at my procedures for new clients, for example, it's pretty clear that I don't need to do everything myself.

For starters, I could ask someone else to put together and mail the Welcome Packs for me. That could be a half hour or so every time I add a client.

And where does automation come in? Wherever possible, I say. Case in point, I used my automated broadcasting system to send out this month's newsletter.

I couldn't do it myself, because I was on vacation.....

Ahhhhhhhh. Automation.............."

Kathy knows firsthand the frustrations - and joys - that purchasing or selling Manhattan apartments can bring, and shares a wealth of practical experience and knowledge with her buyers and sellers. Clients are first drawn to Kathy's energy and enthusiasm, and then impressed by her hard work on their behalf. Kathy is as comfortable with "the numbers" of making a real estate deal as she is helping clients with the "softer" side of home ownership. No surprise, actually. She holds a bachelor's of art in Music from Rutgers University, and a M.Ed. in Mathematics from West Chester College in Pennsylvania. Kathy is also a best-selling author (Build Your Business with Testimonials was released in 2006); and she is a fine artist, with paintings in private and museum collections worldwide. A New York licensed Associate Real Estate Broker and an Accredited Home-Staging Specialist (AHS), Kathy brings an interesting combination of logic and creativity to everything she does.

Contact the Author
Kathy Gulrich
Manhattan Real Estate
More Details about building your business here.

building your business
Related Articles

Keywords: business, entrepreneur, solopreneur, business systems, delegating, automating, client relationships,

This article has been viewed 516 time(s).

Does this article infringe on your copyright?
It is a violation of our terms and conditions for writers to submit material which they did not write and claim it as their own. If this article infringes on your copyrights, you MUST either call us at 706-866-2295 or send proof of infringement along with the offending article's title, URL, and writer name to

IdeaMarketers.com
Attn: Marnie Pehrson - Copyright Concern
514 Old Hickory Ln
Ringgold GA 30736 USA
If you email us or use our problem submission form, we CANNOT guarantee we'll receive your notice!



Tell a friend

Architecture/
Construction

Autos

Business
- Accounting
- Authoring
- Career Change
- Coaching Business
- Communication
- Corporate
- Customer Service
- E-Business
- Entrepreneur
- Joint Ventures
- Getting Started Online
- Healthcare
- Home Business
- How to Charge
- Human Resources
- Legal
- Management
- Multiple Income Streams
- Non-Profit
- Organization
- Outsourcing & Delegation
- Professional Forums
- Property Management
- Public Speaking
- Real Estate
- Self Employment
- Small-Med
- Trucking/Truck Driving
- Worker's Comp

Entertainment
- Entertainment
- Art/Antiques
- Books
- Childrens Books
- Childrens Movies
- Fishing
- Games
- Humor
- Movies/Film
- Music
- Parties
- Recreation
- Sci-Fi
- Storytelling
- Sports
- Television

Computers/Tech
- Blogging
- Affiliate Revenue
- Audio Streaming
- Autoresponders
- Cellular
- Domain Names
- Digital Cameras
- Ecommerce
- Email Marketing
- Ezine Publishing
- Fax
- Hardware Reviews
- Hardware Tips
- Internet
- Identity Theft
- News

Computers/Tech
- Podcasting
- PPC Advertising
- SEO
- Social Bookmarking
- Social Media
- Software Reviews
- Software Tips
- Training
- Trends
- Video
- VOIP
- Web Design
- Writing for Web

Education
- Adult/Continuing
- Childhood
- College
- Distance Learning
- Home Schooling

Finances/Money
- Employment
- Financial Freedom
- Financial Wellness
- Foreclosures
- Home
- How to Cut Expenses
- Investing
- Mortgages/HELOC
- Personal
- Planning
- Real Estate Investing
- Taxes
- Tax Lien Investing
- Wealth Building

Gifts/Special Occasions
Glamor & Beauty

Home/Family/Parenting
- Arts/Crafts
- Emergency Preparedness
- Interior Design/Decorating
- Family/Family History
- Flowers
- Food
- Gardening
- Holidays
- Marriage
- Moving
- Parenting Children
- Parenting Teens
- Pets
- Recipes

Home Improvement
- Air & Water Purification
- Appliances
- Baths
- Carpentry
- Carpets & Floors
- Cleaning
- Contractors, Construction
- Drywall & Insulation
- Electrical
- Energy Efficiency
- Furnishings
- Garages
- Heat & Air
- Home Safety, Health
- Home Security
- Interior Design/Decorating
- Kitchens
- Landscaping/Yards
- Lighting & Fixtures
- Miscellaneous
- Patios, Decks, Sunrooms
- Pest Control
- Plumbing
- Pools & Spas
- Roofing & Gutters
- Septic and Sewers
- Siding Awnings & Shutters
- Water Damage Repair

Humanities/Writing
- Humanities
- Academics
- Cultures
- Education
- Ghostwriting
- Writing

Self-Help/Lifestyle
Abusive Relationships
- Alcoholism
- Alternative Healthcare
- Career
- Dating
- Dentist/Orthodontist
- Diabetes
- Elder Care
- Emotional Wellness
- Energy Healing
- Food/Wine
- Health Nutrition Fitness
- Intuition
- Leadership
- Life Balance
- Life Purpose
- Inspirational
- Law of Attraction
- Lifestyles
- Meditation
- Men's Issues
- Motivational
- Nature
- Natural Health
- Organization
- Prosperity
- Psychology
- Psychology of Eating
- Raw Foods
- Simplify Your Life
- Spirituality
- Relationships
- Religious Prophecy
- Religious, Christian
- Religious, Non-Christian
- Romance
- Self-Defense
- Self-Help
- Shopping
- Time Management
- Vegan/Vegetarian
- Womens Issues

Marketing
- Article Marketing
- Attraction Marketing (Law of Attraction)
- Affiliate Marketing
- Advertising
- Branding
- Copywriting
Ebooks
- Networking
- Information Marketing
- List Building/Product Launches
- Marketing 101
- Marketing Plans & Implementation
- Niche Marketing
- Off-line/Telemarkt
- On-line
- PR/Media
- Sales
- Shoestring
- Visibility

News
- Good News
- News
- Current Events

Parties, Decorations

Political
- Conservative
- Liberal
- Political Reform
- Satire

Self-Publishing

Travel/Tourism

SheLovesGod | Books | Create A WOW | I Am Joyful | SyndicatedWriters | ReadyToPublish | EzineBuilder | Good News | LocateACoach
Channels: Business/Career | Education | Entertainment | Home/Family | Home Business | Life | Marketing | Money | Technology | Travel


Are you PRO Constitution?
Google

Media Room - For Writers - Writer Signup - Get Content - Info Desk - About
Search - Tools - Blog - Login - Home
Privacy Policy - Internet Home Business

IdeaMarketers is a Project of Pehrson Web Group
webmaster@ideamarketers.com

Please Note: IdeaMarketers is a free-forum where anyone may sign up for a free writer account or publisher account and post. It is always up to the discretion of the visitor to decide about anything mentioned on the service. We do not personally endorse any company, person, product or service listed on our site unless we explicitly say we are endorsing them.