Official Small Business Strategy Coach Expert - Janis Pettit Serial entrepreneur and small business growth and marketing expert Janis Pettit has coached hundreds of small and solo business owners to create a business strategy and marketing action system that moved them self-employed to successful entrepreneur. Janis’s businesses have been featured in the NY Times and Business Journal, and she hosted her own NY cable TV business talk show. Her gifts to you: 12 Secrets to Building a Profitable Small Business, plus 4 action-packed audios (value $217): http://SmallBusiness-BigResults.com. Featured Books The Life Coach's Guide fill!) your coaching business. Learn how to choose a niche market that's ideal for you and create client winning language, while you gain tools to get out of your own way and use powerful thinking to become a TOP COACH. Grab your free advanced step today! More LEAP! 101 Ways to Grow Your Business More than 50 business owners, experts and authors reveal top strategies to help you take your business to the next level. More From Entrepreneur to Infopreneur: Make Money With Books, eBooks and Information Learn how to generate passive income by creating and selling books, ebooks, teleseminars, workbooks and other information products. Includes interviews with successful infopreneurs--Dan Poynter, Joe Vitale, Joan Stewart, Tom Antion and many others. More Working Websites for Coaches - How to persuade visitors to buy your products and services. - How to choose and manage your web designer. - How to launch your website and ezine together. ... all in one best selling, step by step guide. Make your coaching website work for you now! More 7 Secrets To eBook Authoring rategies almost always over looked that determine either a success or failure in eBook authoring. ($27 USD Value)Get this for FREE as it is part of the Basic Authoring For Business Profit e-Class (Value $700) from http://www.AwakenTheAuthorWithin.com. More 145 Ways to Market Your Small or Solo Business E-book packed with 145 marketing ideas! Plus our exclusive guide to choosing the best marketing ideas for you, and a detailed 10-Step Marketing Plan workbook and lots of resources. More GENIUS NOW: The Mastermind Blueprint GENIUS NOW is an exact method for any group or business to achieve "uber Success" by creating genius-level events! More

Request Reprint Print About Author Email to a Friend Report Problem Related Books Where and How to Learn Exactly What People Want to Buy by Janis Pettit Send Feedback to Janis Pettit what people want More Details about what people want here. Translate to Spanish Translate to French Translate to German Translate to Italian Translate to Portuguese Learn how your ad can appear here! Get Your Vision Board Iphone/Ipod App and start moving toward your dreams today! Syndicate Janis Pettit's Articles Straight onto Your Web Site! - easy one-time setup, takes only minutes - fresh, informative content on your site - updates automatically - build content-rich sites with our authors! - best of all, it's FREE!! Click here to get started! Books by this Author 145 Ways to Market Your Small or Solo Business E-book packed with 145 marketing ideas! Plus our exclusive guide to choosing the best marketing ideas for you, and a detailed 10-Step Marketing Plan workbook and lots of resources.   Feature Articles Compassionate Business in Action... Fast Track Your Journey to Home Business Succ... Simplify Your Holidays,Stuffing is for TURKEY... Money Can Be Made on the Web... How To Use The Socratic Method To Create And ... How Does A Business Goddess Make Decisions?... Rebrand Your Company to Boost Your Bottom Lin... Cinnamon Rolls, Breast Cancer and Your Busine... Click here for more >> Small business owners often make the mistake of creating and marketing products and services that they are passionate about without learning first if there is a need or demand for them in the marketplace. This can lead to unnecessary struggle, frustration and disappointment. You think you're doing everything right but the sales just aren't rolling in. It's important not to get too emotionally attached to your product or idea. Instead look at the range of what your skills, talent and knowledge can offer and then see how it matches up with what people are searching to buy. When there's a match--Bingo! You've got a much easier sale. You've found a Market Bubble- a place where there is a big demand and not quite enough supply. You might be excited at this point; already envisioning how much easier your life would be if you could just find that sweet spot, but you're not sure how to do it. Well here are some tried and true methods: 1) Keyword Research Keyword research is the foundation for the online portion of your business--and more. Good keyword research will tell you what people are REALLY searching for, which believe me, is usually not what you think they would be. I've seen this happen over and over again with my small business clients. It will tell show you where there is an unfulfilled need. It will allow you to see who you're competing with online and what products and services those top competitors are selling successfully. Which leads us to . . . . 2) Competitor Research Do a search in Google for the keyword phrases you think your potential customer would use. Then visit the top 3 websites that come up in the organic results (not the paid ads). See what their website looks like, what language they use, how they position and market their products and services. This will give you some insight into what is selling now and give you an idea of where the "sweet spot" may be. 3) Amazon Look at the hottest selling books in your niche. What are the titles? What are they about? What do the online book reviewers say? 4) Social Media Look for groups of your target market on Facebook or Linked In. Follow people interested in your topic on Twitter. What are they talking about? What do they need? You can even do a mini survey and get some great response. 5) Client/Subscriber Survey Yearly, I survey my thousands of online subscribers to find out where they are in their business growth, what they need to learn, what services they need, and what they are willing to pay for. They tell me what I need to offer during the upcoming year. It's great and you can do the same. Research may seem time consuming but it's actually a smart short cut. So before you decide on what you want to sell, discover what your customers what to buy and give it to them. You'll generate more sells with much less effort and your business will grow much faster. Janis Pettit is a small business coach and marketing expert who has owned successful small businesses for 21 years and has coached hundreds of small and solo business owners, showing them how to dramatically increase profits and build wealth. She is co-author of 136 Ways to Market Your Small or Solo Business and creator of numerous business marketing home-study courses and coaching programs. Get her free e-book, 12 Secrets to Building a Profitable Small or Solo Business, plus access to business building audios. Visit her blog at http://janispettit.com. Contact the Author Janis Pettit Small business help, small business marketing, home based business, entrepreneur More Details about what people want here. Related Articles Make Money From Home Using Business Cards Is a ABPI qualification definately necessary for a Veterinary Sales Job? Designer Business Cards Credit Card Processing - What are the Options for a High Risk Business? 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Business Insurance News - Most Home Based Business are Under-Insured Business Guide to configuring your till rolls receipt Take Action to Create Green Career Opportunities Tips On How To Keep Your Message Focused When Writing An Email Motivation Techniques For People Who Work At Home Keywords: small business owners, keyword research, competitor research, social media, marketing products, what people want, what people buy, small bus This article has been viewed 282 time(s). Does this article infringe on your copyright? It is a violation of our terms and conditions for writers to submit material which they did not write and claim it as their own. 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