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Women's Small Business Month: How to Be a Successful Small Business Womanby Luanna Rodham Send Feedback to Luanna Rodham small business tipsMore Details about small business tips here.
Taking the first steps to get a business started can often be very difficult for a woman. Stephanie Chandler, entrepreneur expert, recommends that a woman establish boundaries from the very beginning. Stephanie says, "Often when women are getting started in business they snap on the Super Woman cape and think they can do it all. It's nearly impossible to maintain client relationships with Barney playing in the background! Set up a schedule that works for you and enlist some help with the kids so you can have some focused work time. This will not only help you build a better business, but your family will function better when there is a system in place." Social media is becoming a very important marketing tool for small business owners. Nancy Marmolejo, pr and media expert, suggests that business owners use social networking to reach business goals faster. Nancy relates, "When I work with clients, I always encourage them to leverage relationships to streamline their marketing and open up space in their lives for the things that really count. Social networking has proven to be an incredible way to connect with others and speed up the marketing process so you can get known by more people much faster. Using sites like Facebook and Twitter, you can raise your visibility level and position yourself as a top voice in your field in a very short amount of time." Nancy offers more ideas about social networking in Free Special Report: So Much Social Networking, So Little Time. It is not a hidden fact that men and women are different. Women do things differently than men--even in business. To benefit from these differences Terri Zwierzynski, self-employment expert, urges women to "trust their own instincts -- don't just do what the men do!" Terri goes on, "There are some extremely successful male online entrepreneurs out there, and there is a lot of pressure to copy their tactics and style. DON'T DO IT! Be yourself. If that means pink and purple and turquoise and pictures of a babbling brook on your website, do it. Don't listen to anyone who tries to tell you your colors won't work or your approach is too feminine. If it works for you, it WILL attract the kind of people you want to be doing business with!" One of the most important tasks a small businesswoman can do is plan. Although, Marnie Pehrson, live by faith expert and creator of IdeaMarketers.com, recommends that business owners "plan less and plant more." Marnie explains, "Building a business is a lot like gardening. You don't know what's going to work -- what's a good seed (idea) or a bad one -- until you plant it. If you constantly plant seeds and put things out there, something's going to grow. It has to by law! Some people are prone to say, 'I'm planning my business, putting together my website, creating my business cards, and getting everything together, planning, planning, planning.' But success requires more than that. You've got to do more than just plan your business garden; you've always got to be planting. You can't get so caught up in research and planning that you never do any planting. You should spend the bulk of your time planting and nourishing. It's not that planning isn't important. It's just that it's easy to get hung up on it and not ever get to the planting. If you don't plant, nothing grows." Marnie gives more suggestions about planning in How to Get More Done in a Day than Most Accomplish in a Week. Owning a small business can be difficult. Many women juggle not only their businesses but their families as well. In order to be a successful small businesswoman, it's important to listen to others that have "been there, done that." The women above fall into this category. Their advice can help you achieve business growth and personal growth. After all, we women have to look after each other. Happy Women's Small Business Month!
Luanna is a Virtual Assistant and Operations Manager for IdeaMarketers. She helps small business owners save their precious time by taking care of the basic needs they have to keep their businesses up and running.
Keywords: small business, Women's Small Business Month, Women's Small Business, entrepreneur, business growth, businesswomen This article has been viewed 835 time(s).
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