How many times have you searched for something on the internet, only to get to a website that has the information you need or want, but you must pay for it? It happens all the time.

Do you spend a lot of time on this website once you find out that you have to pay for something? I certainly don't. But if the website offers me something free as well, I will go back and back to that website, until eventually I buy the product.

So you want to sell your ebook, but don't push too hard, make your website about a theme, not just about selling your ebook. If your ebook is about travel, then make a website about your favourite places in the world, with pictures, and then sell your ebook.

The more the customer gets to know you, and find out that you know what you are talking about, the more likely he or she is to buy your product. Think about it, would you ever buy a washing machine without knowing what brand it is, or who is selling it, or what it can do? No, of course not, but if someone you know and trust is using this washing machine, and vouches for it, then you probably will consider buying this washing machine even though you don't know a thing about it.

So allow your audience to get to know you. Then you don't have to turn them into a customer, or send them a fancy sales letter; they will turn themselves into loyal customers. (Unless of course you're selling an awful product or ebook, something completely worthless).

To write an ebook also means no start-up costs (unless you want to buy an ebook compiler, a program that allows you to write a book, and password protect it, but there are other ways to do it), so every sale is almost pure profit.

You can write about anything you want, anything that interests you. Maybe something you know a lot about already, or just something that grabs your attention. As long as you don't copy someone else's work, you can use the Internet to do the research, or buy books at your favorite bookshop, or take a course. Just remember, don't copy someone else's work, or you might end up in prison or being fined very heavily.

Think about what you do at work. Is there anything that you do without thinking that someone else might want to know? Or maybe you know how to fix a leaking tap. Whatever it is, write about it.

It's probably easiest to write about something you enjoy doing, maybe a hobby you have. Perhaps you play golf or some other sport. Even then. there are a lot of different angles from which to write.

Take golf, for example, you can write about the clubs, about technique, or about how to keep the green in a perfect condition. You can write a collection of jokes that involve golf, or maybe about the great golfers of the 20th century, like Jack Nicholson and Gary Player. You can even write a book about how to run a successful 19th hole, THE BAR.

Or you could write a complete guide to golfing that includes ALL of those.

Maybe you know something about beauty products, write a guide that explains the different types of skin, which kinds of products works better on certain skin types. Even recommend a few products. I'm currently looking for a facial cream because my skin is extremely dry, but I'm having problems choosing between the 20489 products on the market.

Compare certain products with others and publish the results.

So you see, there are many items or topics to write about, as well as many different ways to write about one topic. As stupid as it sounds, just sit down and start writing. Afterwards, when you read it through you can do a spell check or change the grammar.

For now, just START! It's not as difficult as you think! You'll see.

About The Author
Lynette Your Trusted Friend in Internet Marketing http://pages.ivillage.com/myeasyguide/ For comments, suggestions or questions mailto:myeasyguide-comments@ananzi.co.za Click here to view more of her articles.

Article reprinted with permission from www.IdeaMarketers.com